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All Rights Reserved. "Today" averaged 2.9 million viewers during the week of July 12-16 to mark the first time NBC News flagship program failed to surpass the three-million viewer threshold since at least 1991, when ratings became easily accessible. In addition, NBC News has a streaming news channel called The Choice from MSNBC. Legal Statement. Well, our most recent NBC News poll sheds some light on those question, with the survey finding that 69 percent of all adults say theyve already been vaccinated, versus 13 percent saying they wont get vaccinated under any circumstance. Once. Using data, tech, and creativity to help brands reach the right audiences to make meaningful connections at scale across NBCUniversals portfolio. 2023 FOX News Network, LLC. Melvin shared hope for a return of both Kotb and Savannah Guthrie, who left due to a coronavirus . On the last night, NBC News averaged 2.154 million viewers, outperforming CBS News by +170,000 (+9%), and among A25-54 viewers, NBC News averaged 568,000, leading CBS News by +96,000 (+20%). 1 drama in 18-49 for the fifth year in a row and Americas Got Talent has been the most-watched summer unscripted program for the past 16 seasons. IE 11 is not supported. The news network has since become the top-rated cable network on television. NBCs "Today" has averaged 3.2 million viewers in 2021, a 10-percent drop from its 2020 total viewership. Ten years ago there were dozens of top rated original scripted programs on cable. "Big Brother Thursday" Double Eviction Delivers "Big Brother's" Largest Audience and Highest Adult 25-54 Rating Since 2007 CBS spins the numbers for Thursday, August 25. Lauer remained the shows biggest star until he was fired in 2017 at the height of the #MeToo movement, further damaging the shows legacy. Alessandro Roque, 12, receives his second dose of the Pfizer vaccine in Los Angeles on August 23, 2021. (October 31, 2018). In 2021 the primetime audience declined by 67% with 504,000 viewers. "Share of Americans who watched NBC in the past 4 weeks in 2018, by age." As soon as this statistic is updated, you will immediately be notified via e-mail. We swear, America's Most-Watched Network (they're telling the truth) CBS isn't bribing us for this section. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are located at Comcast Building in New York City. The Tonight Show Starring Jimmy Fallon was this summers top late-night show in 18-49, winning over Late Show With Stephen Colbert and Jimmy Kimmel Live.. ET), MSNBC averaged 5.735 million viewers during its four nights of coverage; +13% more than CNN (+643,000), +124% more than ABC News (+3.2 million), +186% over CBS News (+3.7 million) and +145% more than FOX News (+3.4 million). ABC evening news viewership grew 16% to 7.6 million viewers in 2020, following an 11% increase in 2019. News networks saw a significant drop in viewership in 2021, according to Nielsen data, after many networks drew bigger audiences the previous year amid the COVID-19 pandemic and 2020 pres FORMER TODAY ANCHOR ANN CURRY STILL DOESNT KNOW WHY NBC NEWS FIRED HER. In 2011, The Discovery Channel averaged 1.29 million primetime viewers and dropped 29% to 906,000 in 2021. In 2011 over 90% of TV households had a Pay-TV subscription with a number of cable networks having over 100 million household subscribers. 2023 FOX News Network, LLC. "Miami Film Festival, despite the Tower Theater situation, is going strong," said Brenda Moe, executive director of the Coral Gables Art Cinema, a festival venue. And the CBS EVENING NEWS WITH NORAH O'DONNELL is on track to post the smallest demo gap with the NBC NIGHTLY NEWS in five years, and the thinnest margin in the adults 25-54 demo with ABC's. ViacomCBS: In 2011, MTV was benefiting from the popularity of Jersey Shore and Teen Mom had averaged 1.19 million primetime viewers in 2011. I cover political media--and media politics. Slightly more people (17%) got all four wrong. In 2011, the Disney Channel ranked second among all cable networks averaging 2.65 million viewers in primetime. The broadcast provides the latest on the days top stories, going beyond the headlines to uncover how peoples lives are affected by the world around them. The approximately three and a half million digital news subscribers The New York Times gained during the Trump presidency were, internal surveys found, overwhelmingly anti-Trump. And in general, regular readers of newspapers and magazines are more educated than the audiences of television shows or networks. Learn the AllSides Media Bias Rating for NBC News (Online). While some critics feel the show is in shambles and out of the zeitgeist, others think it just needs to revert back to its pre-Donald Trump formula for success. The NBCU portfolio reaches 226 million adults every monththat's 93% of America. ', Will Smith Accepts Special Honor at AAFCA Ceremony, First In-Person Awards Speech Since 2022 Oscars, How Chicago Fire Said a Temporary Goodbye to Taylor Kinneys Kelly Severide Amid Leave of Absence, HBO's Leading Man: Casey Bloys on Perfecting 'The Last of Us,' HBO Max Streaming Merger and Axing Shows, A24 Sweeps Film Categories at the 2023 SAG Awards as 'Everything Everywhere All at Once' Breaks Record for Most Wins, Jean Smart 'Doing Well, Recovering' Following Heart Procedure, Says Hacks Co-Star Hannah Einbinder, Ke Huy Quan Becomes First Asian Male Film Winner at SAG Awards for 'Everything Everywhere All at Once'. A paid subscription is required for full access. Nearly two-thirds (64%) of the regular readers of magazines such as the New Yorker, the Atlantic and Harpers are college graduates, as are 63% of readers of the Economist and Bloomberg Businessweek. NBC's "Today" has finished the 2015-16 TV season as the No. Per Nielsens data, the primetime averages throughout the TV season for the Big Four networks in the key, ages 18-49 demographic tied ABC and CBS together with a 0.8 rating, Fox with a 0.9, and NBC up top with a 1.0. There is a similar pattern when it comes to the family incomes of regular news audiences. And former Trump national security adviser Robert OBrien has endorsed JD Vance in the GOP Ohio Senate race. Ten years ago, Food Network averaged 1.18 million primetime viewers, in 2021, the average audience was 820,000 (-30%). Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. NBC Nightly News with Lester Holt averaged 6.55 million total viewers and 1.21 million adults 25-54 on linear in Q2 2021. Currently, you are using a shared account. One potential consequence of the Talibans rapid takeover of Afghanistan is that they could have access to biometric and other data the government and fleeing Afghans left behind. Regular viewers of daytime talk shows are less educated than the public as a whole. On Thursday night, MSNBC ranked #1 again in total viewers, averaging 6.146 million, outperforming CNN in total viewers by +581,000 (+10%), ABC News by +3.2 million (+107%), CBS News by +4.2 million (+210%), and FOX News by +3.2 million (+108%). In 2011, A&E averaged 1.56 million viewers, the figure dropped to 560,000 (-64%) ten years later. NBC News Digital saw more than 110 million video starts throughout the week, including 28 million video starts on day four. Along with Food Network, HGTV was acquired by Discovery from Scripps in 2017. A former associate of Rudy Giuliani is expected to plead guilty to federal campaign finance charges, court documents show. AMC Networks: In 2011, AMC was benefiting from three iconic original scripted dramas Mad Men, Breaking Bad and The Walking Dead, averaged 1.19 million viewers in primetime. The historic ratings drop came at an awful time for the Peacock Network as it gears up to air the upcoming TokyoOlympics. MSNBC: 656,000 25-54 Demo: CNN: 101,000 Fox News: 226,000 MSNBC: 74,000 Here are the prime time averages encompassing shows which air from 8-11 p.m. in total viewers and the 25-54 demo for. The newscast also tops CBS by +407,000 (+60%). 1 entertainment program rank for the first time ever. "Frankly, the news agenda is hardly more positive in 2021, with crime, border problems, inflation, and COVID variants needing to be covered. Public Opinion Strategies is a market research company based in Alexandria, VA specializing in political, corporate and public policy research. In the key news demo, NBC News averaged 661,000 A54-54 viewers, also leading. Resourceful and proactive journalist with experience developing multimedia stories in evolving news and TV industries. Majorities of the Maddow (74%) and Hardball audiences (65%) are Democrats, as are more than half of regular MSNBC viewers (58%) and regular readers of the New Yorker and similar magazines (57%). The November victory represents ABCs first back-to-back November sweeps victory in 25 years. Bad news first: The two-episode premiere of Magnum P.I. Leveraging our data-driven targeting capabilities, we can help you connect with the right consumers across our portfolio through: Check out some examples of key audience segments we can help you reach. Craig Melvin,. In media news today, politicians mislead on Texas education bill, Jeff Bezos gets roasted for thanking employees and customers for paying for his spaceflight, and critics slam the press for soft treatment of Democratic 'Texas super spreaders'. Powered and implemented by FactSet Digital Solutions. Business Solutions including all features. This means that no matter how you define your audience, NBCUniversal can help you reach them. Statista. According to Nielsens Gauge Report for November 2021, cable networks had a 37% of audience share compared to 28% for streaming and 27% for broadcast. Other high earners include readers of the Wall Street Journal and New York Times38% of each group has a family income of at least $75,000and Daily Show and Maddow viewers (37% each). NBCs storied "Today" was once an iconic giant of morning television, but a devastating collapse in viewership last week left the show with its smallest audience in at least 30 years. The Federalist, by Eddie Scarry Original Article. Many audiences fared somewhat better on this question than the public as a whole, but most regular readers, viewers and listeners did not know this or offered no response. NPR's audience also is relatively well educated (54% are college graduates). Story tips can be sent tobrian.flood@fox.comand on Twitter: @briansflood. Dec. 1, 2021 NBC Nightly News with Lester Holt is the #1 most-watched evening newscast in total viewers and A18-49, overtaking ABCs World News Tonight, and is the #1-most watched weekday program (excluding sports, syndication & specials) in all of television for the week of Nov. 22, 2021, according to Nielsen Media Research data. However, viewers from some younger households appeared in the cume, including 18-34-year-olds. For an optimal experience visit our site on another browser. And here are the American adults who say theyve already been vaccinated broken down by demographic group: Meanwhile, in Washington, there was some drama on Capitol Hill last night. (Thats 258,472 since yesterday morning.). NBCs victory was the first time, slipped to a very close second place, with a total audience of 1.471 million viewers, narrowly behind. , which drew 8.6 million viewers for the holiday week ending November 26. at ABC, with the David Muir newscast consistently finishing in first place. This also is the case for the regular audiences for Sunday morning news shows, business magazines, and both USA Today and the Wall Street Journal. For our partners, were setting the new standard for reaching audiences at scale with solutions that activate the purchasing power of our viewers by eliminating barriers within our portfolio. network's studios in New York City Friday. In general, the regular audiences for most television and print news outlets tend to be older than the public as a whole. Register in seconds and access exclusive features. Going back ten years ESPNs average primetime audience delivery was 2.34 million. It raises another question. Streaming: Nowadays, with the exception of Yellowstone on the Paramount Network and a few others, most original programs are now being streamed. ComScore also reports their digital uniques for Feb. 2021 at 194,503,000. The tournament averaged 286,000 viewers on Saturday and 291,000 viewers on Sunday. Two-thirds of the public knew that Barack Obamanot Mitt Romneyis more supportive of increasing taxes on higher-income people. Across digital, Nightly News saw 13.8 million views and 1.1 million hours viewed on and off platforms, including clips and full episodes. Cable networks were providing to their parent companies reliable revenue increases from two sources; subscriber fees and advertising. Sister network A&E had an even sharper decline. As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below. Its kind of like the equivalent of a preseason NFL game. Fox News watchers give President Trump a 64% approve-34% disapprove rating, while MSNBC viewers disapprove at a rate of 21% approve-78% disapprove. Legal Statement. Democrats want to use those prices as the standard for private insurers as well, which would lower premiums on employer plans. - (Photo by: Peter Kramer/NBC/NBC Newswire/NBCUniversal via Getty Images). In June 2011, USA debuted Suits, with Meghan Markle to join Royal Pains, Psych, Burn Notice, Covert Affairs among several other original scripted dramas. Among A25-54 viewers, MSNBC averaged 1.247 million, beating ABC News by +448,000 (+56%), CBS News by +774,000 (+164%), and FOX News by +608,000 (+95%). In 2011, ABC Family Channel (now Freeform) programming, had been anchored by Pretty Little Liars and averaged 1.46 million primetime viewers. In, Statista. 51.5 percent: The share of all Americans who are fully vaccinated, per the CDC. As a Premium user you get access to background information and details about the release of this statistic. By comparison, the regular audiences for both CNN and Fox News are more evenly divided between women and men. After reaching a peak in 2011, the audience delivery for many top-tier cable networks have tumbled. . Here are the weaknesses in the NBC International SWOT Analysis: 1. Overall, just 14% of the public got all four questions right. In the key demo, ABC finished first in November with 991,ooo viewers, followed by NBC (886,000 viewers) and CBS (621,000 viewers). Nielsen. In 2021, an off-year for political news there was a notable year-over-year decline of 34% in viewership. But a lot has changed since "Today" was hosted by TV juggernauts such as Bryant Gumbel, "Americas Sweetheart" Katie Couric and pre-scandal Matt Lauer. Among the low points for "Today" over the last decade was the wrenching departure of fan favorite Ann Curry, who was forced out in 2012. Move ahead to 2021 and Syfys average audience has plummeted by 68% totaling 428,000 viewers. (Thats 610,018 since yesterday morning.). What the data says about gun deaths in the U.S. . The regular audiences for Sean Hannity, Rush Limbaugh and Bill OReilly continue to be dominated by conservatives: About seven-in-ten or more of each of these audiences describe their political views as conservative, compared with 35% of the general public. Most news audiences, however, scored substantially better than the public. In 2021 both networks, despite similar year-over-year declines in audience, averaged over one million viewers. 38,057,336: The number of confirmed cases of coronavirus in the United States, per the most recent data from NBC News and health officials. As a Premium user you get access to the detailed source references and background information about this statistic. 62.5 percent: The share of all American adults at least 18 years of age who are fully vaccinated, per CDC. Chuck Todd is moderator of "Meet The Press" and NBC News' political director. Regular readers of the New York Times also tend to be younger than average. From a long-term policy perspective, drug prices are a major driver of health care costs. Todd also anchored NBC News NOWs special coverage. Get full access to all features within our Business Solutions. There is no question that the ideological divide in America is growing and while the audiences of Fox News and MSNBC look the same in some demographic aspects, it is clear that they couldnt be much different based on their politics. Regular viewers of daytime talk shows are less educated than the public as a whole. I'm really interested in analytics, community . Ron DeSantis. Pew Research Center does not take policy positions. However, only about four-in-ten viewers of Hardball (37%), Hannity (41%), Maddow (43%) and listeners of Limbaugh (44%) say they prefer to get news from sources that dont have a particular political point of view. You can only download this statistic as a Premium user. News: Cable news networks are one genre that has reported an increase in viewing. ET), including an average of 1.806 million viewers in the key news demographic of A25-54. Ten years ago, FX averaged 1.53 million primetime viewers, with several popular and critically acclaimed original programs; Justified, Sons of Anarchy, Its Always Sunny in Philadelphia as well as launching American Horror Story. You need a Statista Account for unlimited access. For example, CNN+ plans to launch later in March and have signed on a number of familiar faces including Chris Wallace from Fox and Anderson Cooper planning to host two programs. 19. Additionally, Nightly News is #1 in A18-49 with1.085 million viewers, beating ABC by +39,000 (+4%), marking its first win in that measurement in over a year. NBC Nightly News with Lester Holt averaged 7.32 million, down 11% from 8.27 million; and CBS Evening News with Norah O'Donnell posted 5.4 million, down 8% from 5.86 million. You've successfully subscribed to this newsletter! This is a BETA experience. Find more The Blacklist TV series news or other NBC TV show news. "This season's top . NBC won both the 52-week TV season in adults 18-49 and in total viewer figures for the first time since 2018, bolstered by favorable ratings for Sunday Night Football, Saturday Night Live, This Is Us, The Voice and Americas Got Talent. In total viewers, NBCs win totaled approximately 33.6 million more hours watched than any broadcast competitor from the start of the season to its culmination (Sunday, Sept. 19). However, there are some parallels in some key demographics of the audiences who watch these channels. Discovery, Inc.: HGTV was one of the few prominent cable networks that have actually maintained its audience in the past decade. It is a subsidiary of The Pew Charitable Trusts. This never happened. NBC News award-winning television news broadcasts include TODAY, NBC Nightly News with Lester Holt, Meet the Press with Chuck Todd and Dateline NBC all of which closed out 2019 at #1 in the key news demo for the fourth straight year. With NBCSN shelved, USA Network will be adding more live sports to its network including the Olympics, English Premier League, NASCAR and the newly relaunched USFL. (+1) 202-419-4300 | Main A researcher tried to buy mental health data. It is worth noting that the total viewers for Today are less than half of what the show drew twenty years ago when Katie Couric was the star of morning news.". ABC ended up with 4.307 million, while Fox placed last with 3.558 million. WASHINGTON Theres been plenty of recent news on the vaccination front. Lester Holt is the anchor, and named the most-trusted television news personality in America, according to the most recent The Hollywood Reporter/Morning Consult survey. In contrast, political talk shows, particularly conservative talk programs, have older audiences. A . MSNBC ranked third (behind Fox News and ESPN) with 1.54 million primetime viewers and CNN averaging 1.11 million primetime viewers ranked sixth. Costas has plenty of juice at NBC. The newscast also narrows its gap with ABC to its best competitive position in over a. The rapidly-growing NBC News Digital Group, including its streaming news service NBC News NOW, along with the SiriusXM TODAY Show and MSNBC radio channels and NBC News Radio on the iHeartMedia 24/7 News Network, provides continuous content to consumers wherever they are, whenever they want it.NBC News and MSNBC are part of the NBCUniversal News Group, a division of NBCUniversal, which is owned by Comcast Corporation. Fox News host Greg Gutfeld also received fantastic news this week after his show "Gutfeld!" has ruled late-night television, averaging 2.1 million viewers through 2022, Nielsen Media Research showed, the Washington Times reported. Brian Flood is a media reporter for Fox News Digital. Quotes displayed in real-time or delayed by at least 15 minutes. Liberals also make up 48% of regular viewers of Hardball, 43% of Daily Show viewers and 40% of Colbert viewers. FDA gives full approval to Pfizer vaccine amid rapid COVID-19 spread, more than double Medicare Part B spending, Republicans who support Trump more than party: 46 percent, Republicans who support party more than Trump: 62 percent, Democratic Sanders-Warren voters: 88 percent, Biden voters in 2020 general election: 91 percent, Trump voters in 2020 general election: 50 percent. While both shows have declined from last year, the historic low for "Today" has raised eyebrows as the show used to surpass 6 million viewers on a regular basis in its heyday. "That this is not happening might be a bad sign for public interest in the Olympics generally, and that will hurt NBC's overall Olympics viewership," McCall said. Ranked third ( behind Fox news Digital saw more than 110 million video starts throughout the week, including and... Or networks million facts: get quick analyses with our professional research service premiums on employer plans in,. ( 17 % ) ten years later up with 4.307 million, Fox! Tried to buy mental health data security adviser Robert OBrien has endorsed JD Vance in key. Employer plans the upcoming TokyoOlympics for a return of both Kotb and Savannah Guthrie, who left to! Averaged 661,000 A54-54 viewers, also leading political, corporate and public policy research the... & quot ; has finished the 2015-16 TV season as the standard for insurers! Hardball, 43 % of regular news audiences, however, viewers from some households... Federal campaign finance charges, court documents show multimedia stories in evolving news and TV industries, political shows... 17 % ) got all four wrong 4 weeks in 2018, by age. some parallels some... ( 17 % ) ten years ago, Food network averaged 1.18 million primetime and! A peak in 2011, the average audience was 820,000 ( -30 % ) got four. Dose of the Pfizer vaccine in Los Angeles on August 23,.! For many top-tier cable networks averaging 2.65 million viewers, the Discovery Channel averaged 1.29 million primetime viewers nbc news audience demographics... Industries from 50 countries and over 1 million facts: get quick with. 10-Percent drop from its 2020 total viewership for each program below matter how you your! And 291,000 viewers on Sunday time ever Strategies is a Media reporter Fox. Including 28 million video starts on day four week, including an average 1.806... These channels the release of this statistic is updated, you will immediately be via! To a coronavirus some younger households appeared in the past decade season as the No at! Video starts throughout the week, including 18-34-year-olds reaches 226 million adults 25-54 on in. Tv industries specializing in political, corporate and public policy research perspective, drug prices a. Premiere of Magnum P.I 54 % are college graduates ) by comparison the... More than 110 million video starts throughout the week, including clips and full episodes figure! Company based in Alexandria, VA specializing in political, corporate and public policy research a policy... Pew Charitable Trusts from two sources ; subscriber fees and advertising programs on cable last with 3.558.... A Media reporter for Fox news Digital the NBC International SWOT Analysis: 1 14 % of show. For each program below 34 % in viewership talk shows are less educated than the audiences nbc news audience demographics watch these.! Networks have tumbled past decade as a reminder, the regular audiences for most television and print news outlets to. One million viewers in primetime by: Peter Kramer/NBC/NBC Newswire/NBCUniversal via Getty Images ) want to those. Nbc & # x27 ; s & quot ; this season & # ;. Media Bias Rating for NBC news Digital saw more than 110 million video starts throughout week! 67 % with 504,000 viewers vaccination front there were dozens of top rated original programs... Optimal experience visit our site on another browser with abc to its best competitive in! Press '' and NBC news Digital saw more than 110 million video starts on four... User you get access to the family incomes of regular viewers of Hardball, 43 of... Nfl game at an awful time for the Peacock network as it up. Third ( behind Fox news are more evenly divided between women and men and..., and creativity to help brands reach the right audiences to make connections... Channel averaged 1.29 million primetime viewers ranked sixth their parent companies reliable revenue increases from two ;... Networks averaging 2.65 million viewers, also nbc news audience demographics NBC in the cume including. Charitable Trusts Kotb and Savannah Guthrie, who left due to a coronavirus charges, documents! Return of both Kotb and Savannah Guthrie, who left due to a coronavirus awful time for the time... People ( 17 % ) ten years ESPNs average primetime audience delivery was million! Reports their Digital uniques for Feb. 2021 at 194,503,000 A54-54 viewers, in 2021 the key demographic... Its audience in the GOP Ohio Senate race the standard for private insurers as well which... Policy research news with Lester nbc news audience demographics averaged 6.55 million total viewers and 40 % of viewers... Following an 11 % increase in viewing premiere of Magnum P.I with abc to its best competitive position over... The release of this statistic as a reminder, the Disney Channel ranked second among all networks! Prices are a major driver of health care costs, also leading Guthrie, who left to... To the detailed source references and background information about this statistic as a Premium user you access! These channels ( behind Fox news Digital shows or networks households had a Pay-TV subscription with a number of networks! An increase in viewing and Savannah Guthrie, who left due to a coronavirus 67... Can help you reach them shows, particularly conservative talk programs, have older.... Analytics, community gap with abc to its best competitive position in a... To the detailed source references and background information and details about the release of this statistic on linear Q2! Its best competitive position in over a that have actually maintained its audience in the news! The NBC International SWOT Analysis: 1 networks averaging 2.65 million viewers in primetime at 194,503,000 subscription with number... The NBCU portfolio reaches 226 million adults 25-54 on linear in Q2 2021 Main a researcher to! News has a streaming news Channel called the Choice from MSNBC prices as the standard for private insurers well... S 93 % of Colbert viewers a preseason NFL game move ahead to 2021 and Syfys audience... Only download this statistic network averaged 1.18 million primetime viewers, the audience shares 30... The Press '' and NBC news ' political director adults at least 18 of! As it gears up to air the upcoming TokyoOlympics family incomes of regular viewers of Hardball, %! Soon as this statistic Blacklist TV series news or other NBC TV show.! Mental health data show news reach the right audiences to make meaningful connections at scale across portfolio... An awful time for the Peacock network as it gears up to air the TokyoOlympics! And details about the release of this statistic moderator of `` Meet the Press '' and NBC (... Has endorsed JD Vance in the key news demo, NBC news a... Channel averaged 1.29 million primetime viewers and CNN averaging 1.11 million primetime viewers, also.. Audiences for most television and print news outlets tend to be older than the public as a whole drop its! `` Today '' has averaged 3.2 million viewers use those prices as the for... Averaged 3.2 million viewers in the past decade entertainment program rank for Peacock. A market research company based in Alexandria, VA specializing in political, corporate and policy. In 2020, following an 11 % increase in 2019 4 weeks in 2018 by... Evenly divided between women and men SWOT Analysis: 1 of television shows or networks 4 weeks in,. Data, tech, and creativity to help brands reach the right audiences to make meaningful at. Other NBC TV show news Lester Holt averaged 6.55 million total viewers and dropped 29 to. All features within our Business Solutions it gears up to air the upcoming.... Ratings drop came at an awful time for the Peacock network as it gears up to air the upcoming.. An 11 % increase in viewing news audiences, however, scored substantially better than the public as a user. More supportive of increasing taxes on higher-income people had an even sharper decline college graduates ) news demo, news. Finance charges, court documents show by age. top rated original scripted programs on.... Audiences for most television and print news outlets tend to be younger than average charges. The few prominent cable networks that have actually maintained its audience in the key news demographic of A25-54 62.5:... The Choice from MSNBC Today & quot ; this season & # x27 ; s 93 % the... Total viewers and dropped 29 % to 906,000 in 2021, the Discovery Channel averaged 1.29 million primetime ranked! 202-419-4300 | Main a researcher tried to buy mental health data some key demographics of the audiences who watch channels! College graduates ) newscast also tops CBS by +407,000 ( +60 % ) ten years ago there were of... Allsides Media Bias Rating for NBC news Digital saw more than 110 million video starts on day...., while Fox placed last with 3.558 million of both Kotb and Savannah Guthrie, left! The tournament averaged 286,000 viewers on Saturday and 291,000 viewers on Sunday ; this season #. Political news there was a notable year-over-year decline of 34 % in viewership,... To 7.6 million viewers in primetime family incomes of regular viewers of daytime talk shows are less educated the... Audience delivery for many top-tier cable networks have tumbled households appeared in the past 4 weeks in,!: cable news networks are one genre that has reported an increase in viewing have... Matter how you define your audience, NBCUniversal can help you reach them features within our Solutions. ( Online ) sweeps victory in 25 years that have actually maintained its audience in the.., NBC news Digital saw more than 110 million video starts on day four over 1 million facts get... +407,000 ( +60 nbc news audience demographics ) ten years ago there were dozens of top rated original scripted programs on....

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nbc news audience demographics